brands don't matter.

Until they do things that make them matter to people.

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most people wouldn't care if your brand went up in a puff of smoke.

The majority of people wouldn’t care if 74%* of brands disappeared never to be heard from again.

Fail to matter and your brand will go the way of the Dodo.

Or Rumbelows.

*Meaningful Brands Study, 2015

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the consumer is king (or queen)

Digitally empowered consumers have taken control of the conversation. Jingle-filled TV commercials have been replaced by like-minded bloggers ready to flatten a less than perfect product like a left hook from Henry Cooper. You can bombard people all you like, but if you don't give them what they want, when they want it, you will be little more than radio static.

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If you want to be one of the brands that people are shouting about rather than turning their back on, you need to do more than just communicate. You need to cut through, to excite, to reward, and to show them why they should care.

you need to matter.

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We are a new kind of customer engagement agency, doing whatever it takes to make you matter, both now and in the future.

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